Each consumer type has a favourite biscuit. And because Kraft Foods presents a wide variety of them, for all tastes, we thought the biscuit as part of the consumer’s world, transforming it into an object that integrates in ones daily activities.

Thus, the creative executions address all consumer typologies: those who prefer belVita biscuits, who want to start the day full of energy; always-busy professionals, who quench their hunger with TUC; those who love to be spoiled, savouring Milka biscuits; but also happy families, who prefer Oreo cookies.

Client

Kraft Foods

Campaign

Find the biscuit that suits you!

Medium(s)

TV, Radio, Print, POSM, Internet

Office

Bucharest

More Info

Campaign Work